When this homeless man in Spain was graciously given a makeover by a local salon, he also got a new lease on life. With the help of some scissors, hair dye, and a spiffy new outfit, Jose Antonio went from scruffy street dweller to classy hipster, and could hardly recognise himself afterwards.
Jose, known affectionately as Josete by locals in his native Palma, spent 25 years living on the street. Salva Garcia, owner of La Salvajeria hair salon, invited Jose to come and get cleaned up. When they uncovered the mirror to show him his freshly trimmed beard and lush brown hair, he began to sob. “My God… Is this me?” He exclaims in a video of the transformation produced by the salon.
Brimming with joy, Jose hit the town. Locals who were used to his former appearance gasped in shock, shouting compliments from afar. La Salvajeria has since revealed to Spanish TV stations that Jose is now receiving financial assistance from an unnamed company and is off the streets. “It wasn’t just a change of look. It changed my life,” he told reporters.